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Best B2B proposal Software in 2024

Olaf Olaf • 26 Oct, 2023 8 min read • Blog• Sales

As a seasoned sales manager, I’ve witnessed the relentless evolution of technology and the ever-shifting landscape of corporate transactions. In the bustling tech hub, I led a sales team at a startup with a groundbreaking software solution. A Fortune 500 company showed interest, and our proposal became our golden ticket. We turned to advanced proposal software, crafting an engaging, visually stunning document with interactive elements and a personalized video message. At that moment I realized the transformative power of proposal software. Fast forward to today, and I’ve had the privilege of exploring and leveraging a plethora of cutting-edge proposal solutions. These software tools have become the secret weapons of modern sales teams, drastically enhancing the way we craft, present, and track proposals. 

Sales Proposal Software:

In this article, let’s get to know some proposal software. Sales proposal software is a tool that simplifies and speeds up the creation of sales proposals. It offers pre-designed templates, content libraries, and automation features to generate customized proposals efficiently. Its benefits include saving time, maintaining consistency, ensuring accuracy, enabling personalization, and providing valuable analytics on client interactions, all of which contribute to improved sales efficiency and effectiveness. So dive into the world of BetterProposals, Proposify, Qwilr, GetAccept, and Nuusi – five titans in the arena, each offering its unique set of features, benefits, and potential drawbacks. Whether you’re a seasoned sales professional or a tech-savvy entrepreneur, the insights you’ll gain here will undoubtedly shape the way you approach B2B proposals and, ultimately, boost your success in corporate dealings. 

So, let’s explore these technological marvels together, uncovering the tools that can transform your proposals from ordinary to extraordinary, and, in the process, revolutionize your B2B sales game. The future of your business relationships could very well hinge on the proposal software you choose, and we’re about to discover the best options out there. Welcome to the future of B2B proposal management. 


I. BetterProposals

In the dynamic realm of B2B sales, where precision and efficiency reign supreme, BetterProposals emerges as a compelling solution that promises not only to streamline but also to elevate the proposal creation process. What sets BetterProposals apart are its key features that are finely tuned to cater to the needs of sales professionals. One standout feature is its customizable templates, meticulously designed to align with your brand’s identity. These templates not only save time but also ensure that each proposal is a tailored masterpiece. 

User-friendliness is another feather in BetterProposals’ cap. Navigating the platform is intuitive, even for those who aren’t tech-savvy. The interface is designed with simplicity in mind, allowing sales teams to focus on crafting persuasive proposals rather than wrestling with complex software. 

When it comes to pricing, BetterProposals offers flexible plans that cater to businesses of all sizes. Whether you’re a startup or an established enterprise, there’s a pricing tier that fits your budget. This scalability makes it an accessible choice for businesses at various stages of growth. 

BetterProposals Features:

But what truly sets BetterProposals apart is its unique selling point: comprehensive analytics. It doesn’t just help you create proposals; it empowers you to track and analyze client interactions with your proposals. What do I have on my mind? I mean BetterProposals tracks information like what date and time clients open proposals, the length of time they were on each page, their IP address, or what pages they’ve looked at. This invaluable feature provides insight into what works and what doesn’t, enabling you to refine your approach and increase your chances of closing deals. 

Furthermore, BetterProposals enables its users to streamline and automate their sales process by connecting CRM tools. It doesn’t matter if you use ActiveCampaign, Pipedrive, Capsule, or something else – you can simply connect them with BetterProposals. 

BetterProposals isn’t just a proposal software; it’s a strategic ally. With its customizable templates, user-friendliness, scalable pricing, and game-changing analytics, it’s a tool that can redefine the way you approach sales proposals, making it a must-have for any tech-focused business. 


II. Proposify

Navigating the intricate landscape of B2B sales in the sales industry often feels like traversing a digital maze, with proposals acting as the key to unlocking countless opportunities. Proposify is another solution that can help you. It is more than just proposal software; it’s a strategic ally that has the potential to redefine your approach to securing contracts. 

Proposify shines as a versatile platform in the tech-savvy world of B2B sales. Drawing from my experiences, I’ve seen how Proposify’s treasure trove of features empowers sales teams. One of its notable strengths lies in the streamlined proposal creation process. Proposify expedites the proposal crafting journey, ensuring that you spend less time on formatting and more on refining your message. 

Furthermore, you can easily organize product descriptions, case studies, etc. and apply updates across templates to save the admin lift of manual edits. It’s also possible to apply your company’s unique style and add some videos and images. But what’s truly important – you have an option to stop documents from going out with costly mistakes by defining user roles.   

Proposify can be a true game-changer for your sales efforts if implemented properly and used regularly.  


III. Qwilr 

Let’s move to Qwilr. One of its standout strengths lies in its ability to bring personalization to the forefront. Qwilr’s platform is more than a repository of templates; it’s a canvas that empowers sales professionals to create visually stunning, multimedia-rich proposals that truly resonate with clients. 

Imagine you’re in the real estate sales sector, where each proposal must not only convey information but also evoke the essence of a property, enticing potential buyers. Qwilr’s unique strength lies in its ability to transform static proposals into interactive experiences, incorporating 3D property tours, embedded videos, and immersive visuals. It’s not just about presenting information; it’s about creating a narrative that resonates with clients, allowing them to envision their future in a property. This personal touch goes beyond traditional proposals, forging emotional connections and significantly increasing the likelihood of closing deals.  

Qwilr Features:

Moreover, Qwilr’s tracking and analytics features provide real-time insights into how clients engage with these immersive proposals, enabling sales teams to fine-tune their approach and follow-up strategies with precision. You can see what buyers are reading and clicking on. With Qwilr’s help, you can empower buyers to sign, pay, and upsell themselves through one interactive page. Do you want more? No problem! Qwilr offers custom and interactive sales material, which can shock your clients. 

Another advantage of Qwilr is undoubtedly the possibility to integrate with some leading CR, sales, and accounting software such as Pipedrive, Quickbooks, or HubSpot. It’s all for the comfort of your work. Qwilr also enables you to use an AI page builder that could be useful, when you don’t know where to start or simply don’t have much time. Whether you are a small company, start-up, or giant player in the sales market, Qwilr might be something for you. 

Qwilr, as a versatile proposal management tool, offers a rich tapestry of features that transcend conventional proposal creation. Its strength lies in its ability to transform static documents into dynamic, immersive experiences. With Qwilr, users can infuse proposals with interactive elements, such as multimedia-rich content, digital signatures, and real-time pricing calculators.

IV. GetAccept

Proposals are more than just documents; they are the cornerstone of triumph. This brings us to GetAccept, a dynamic proposal management solution that redefines conventional approaches and elevates your strategy. 

GetAccept boasts an array of key features that cater to the discerning needs of sales professionals. Among these, one standout capability is its ability to supercharge proposal engagement. Through a combination of personalized video introductions, real-time notifications, and interactive elements, GetAccept transforms static proposals into immersive experiences that captivate clients. It isn’t just a document; it’s a journey that invites clients to actively participate in the proposal process. 

But where GetAccept truly shines is in its follow-up prowess. In the sales landscape, where nurturing client relationships is paramount, this software takes the lead. It provides detailed insights into how clients engage with your proposals, enabling you to tailor your follow-up strategies with precision. Whether it’s a timely reminder, a personalized message, or a quick clarification, GetAccept ensures that your proposals stay top-of-mind and guide clients seamlessly through the decision-making process. 

Now, let’s talk about pricing. GetAccept offers a range of pricing tiers designed to accommodate businesses of different sizes. From startups looking to make their mark to established enterprises seeking a competitive edge, there’s a plan that suits your budget. Moreover, GetAccept’s integration capabilities seamlessly bridge the gap between proposal management and your existing tech stack. It harmonizes with popular business tools, ensuring that your proposal process is not just efficient but also fully integrated into your sales ecosystem. 

With GetAccept’s power to enhance engagement, streamline follow-up, flexible pricing, and robust integration capabilities, it’s a tool that can redefine your approach to proposal management, helping you secure those crucial contracts with confidence and finesse. 


V. Nusii

Last but not least, I want to present you with another software – Nusii. It might sound innocent but trust me – it offers more than you expect from it. So let’s move to introduce you Nusii. 

Nusii’s strengths lie in its innovative approach to proposal management. What sets it apart is the integration of AI-powered proposal generation, a feature that can significantly enhance efficiency. This capability automates the creation of proposals, reducing manual labor and streamlining the process. In a field where time is of the essence, such efficiency gains can be a game-changer. 

Nusii’s unique selling points extend beyond AI. It offers a user-friendly platform that simplifies proposal creation and management, making it accessible to sales teams of all levels of tech-savviness. For example, Nusii offers us electronic signatures, ready proposals templates, and interactive pricing. You can also add videos to your proposals and Nusii sends instant notifications. Nusii enables you to use your custom domain or create custom branding! The creators of Nusii have made everything simplify the process of creating a proposal.  

Nusii Features:

Moreover, it’s designed to facilitate collaboration, ensuring that every member of your team can contribute to the proposal process seamlessly. Furthermore, you can integrate it with your favorite apps such as Zapier, Stripe, or Basecamp, and accept online payments from your clients. 

As for pricing, Nusii’s affordability makes it an attractive option for businesses across the spectrum, from startups to well-established enterprises. It’s not just a tool for the elite but a solution that’s accessible to those looking to make their mark in the sales domain. 

Looking ahead, Nusii shows great potential for growth in the market. As AI continues to play an increasingly prominent role in various industries, its integration into proposal management is likely to become a standard rather than an exception. Nusii’s forward-thinking approach positions it well to capitalize on this evolving market, making it software to watch closely. 

With AI-powered proposal generation, user-friendliness, affordability, and a promising future in a tech-driven market, Nusii is a formidable contender that could revolutionize the way you approach proposal management, setting the stage for a bright future in sales.  


The power of effective proposal management cannot be overstated. In this comprehensive review, we’ve explored five leading B2B proposal software solutions – BetterProposals, Proposify, Qwilr, GetAccept, and Nuusi – each bringing its unique strengths and capabilities to the table. 


with its customizable templates and comprehensive analytics, emerges as a versatile tool that streamlines the proposal creation process. Its user-friendliness and adaptable pricing make it a standout choice for sales teams of all sizes. 


on the other hand, captivates with its expansive template library, content management capabilities, and pricing flexibility. Its ability to create engaging proposals and simplify collaboration within teams is a testament to its prowess. 


adds a touch of personalization and interactivity to proposals, enhancing client engagement. Its robust tracking and analytics features provide vital insights, helping sales professionals refine their follow-up strategies. Qwilr’s scalable pricing makes it accessible to businesses of varying scales. 


with its focus on proposal engagement and follow-up, transforms proposals into immersive experiences. Its pricing tiers cater to diverse business needs, and its seamless integrations bridge the gap between proposal management and existing tech stacks. 

Lastly, Nuusi stands out for its AI-powered proposal generation, promising to revolutionize efficiency in the proposal creation process. With user-friendliness, affordability, and potential for growth in the market, Nuusi represents a forward-thinking approach to proposal management. 

The choice of proposal software can be a game-changer. The right software not only streamlines processes but also empowers sales teams to craft compelling proposals that stand out in a competitive landscape. As you navigate the intricacies of sales, consider these software solutions as strategic allies that could redefine the way you approach proposals and, ultimately, secure those crucial contracts with confidence and finesse.